CHS Leeds has announced
speakers and content for its education programme.
The event, taking place at The Royal Armouries on Tuesday 23 April, will kick off with ‘Event Organising 101’, presented by Neil Thompson of The Delegate
Wranglers, Louisa O’Connor of SEEN Presents and Justine Bruce from QHotels
Collection.
Also
adding their expertise to the day will be Sam Stimpson from sls360, who will be
speaking on resilience, while Felicia Asiedu from Cvent will be sharing insight
into AI, the Changing Face of Event Tech and how this is affecting modern events.
There then follows an interactive session with Alison
Griffin, Telford International Centre, who will talk about how modern marketing
is now hitting all the senses, from ASMR to taste and smell, and how event
planners can tap into these innovations to upscale their own event marketing.
The programme ends with a session on accessibility from Orla Pearson, MyClearText Ltd and Acessloop. All of the sessions will summarise key take away points and add them to a working compendium that will be shared with all delegates at the end of the day.
“We’re
really proud of our educational programme this year. Since we closed the doors
at CHS Birmingham our visitors have been asking us for what we have in store for them and asking us to look at new themes and structures,” said Julie
Phillips, operations director, CHS Leeds. “In essence, they want to go back to
basic event organising, but through the lens of a massively evolving event
world here in 2024. I really think we’re going to deliver, and what’s more,
we’re giving them something to take away with them. So, if they do miss a
session, they can still have the key take outs in our A-Z.”
CHS Leeds will also
continue to follow its values of looking after event organisers' personal and
professional growth with each speaker asked to ensure their sessions are as
empathetic and practical as possible. The A-Z will be written throughout the
day and then available to download via QR code at the end of the day.