Coventry and
Warwickshire’s convention bureau has relaunched to help draw more events to the
region and streamline the planning process for event organisers.
It has been
launched to transform how agents and event organisers engage with the region
and be a one-stop shop for essential information about the destination. Coventry & Warwickshire Convention
Bureau is a
not-for-profit organisation and its newly launched digital platform will
provide free services including a venue enquiry service and event planners’
guide.
Formerly
known as Conference Coventry & Warwickshire, it has relaunched as part of a
revitalised structure for Destination Coventry, the city’s destination
management organisation (DMO). It is
responsible for business tourism across the region including Coventry, Rugby,
Nuneaton, Leamington Spa, Warwick and Stratford-upon-Avon.
Coventry,
which has ranked as the highest UK mid-sized city for business friendliness, is
also leading the way in advanced and green technologies, with the city set to
be positioned as a key destination for events in these sectors.
There are
more than 2,600 hotel rooms in Coventry and Warwickshire and on any one day the
region can host meetings for up to 35,000 delegates.
Its position
in the centre of England has established the region as one of the most
accessible destinations for UK and international events, with a vast range of
venues including modern conference venues, unique historic buildings and rural
escapes.
Paul McMahon, managing director at Coventry & Warwickshire Convention
Bureau, said: “This
is a strategic investment in the future of our visitor economy and will strengthen
Coventry and Warwickshire’s reputation as a leading destination for business
events both nationally and internationally.
“We’ve built
the new platform to meet the changing needs of event organisers and address the
challenges faced when choosing the right destination for an event.
“It’s vital
that we make the experience of bringing events to the region as easy as
possible, by doing so we are confident we can bring a further boost to our
already thriving visitor economy and bring new business opportunities to our
brilliant network of venues and partners.”
To find out
more about Coventry & Warwickshire Convention
Bureau visit www.visitcoventry.co.uk/meetcoventryandwarwickshire
