More than 400 of DRPG’s team members from across the
company’s eight global offices came together for their annual summer conference
at its headquarters in Hartlebury on Tuesday 19 July.
The global creative communications group were joined by Lt
Col Patrick Holcroft OBE, the Lord-Lieutenant of Worcestershire, who presented
the group with its official certification for the Queen’s Award for Enterprise:
Sustainable Development.
DRPG CEO Dale Parmenter said: “After welcoming 100 new team
members over the past 12 months, expanding into new offices in Manchester and
most recently, the US, it was fantastic to welcome everyone collectively at our
studio complex in Hartlebury for a day of reflection and celebration. The
events industry has sprung back to life again, and this was a perfect example
of what we do best, creating amazing experiences that are truly unforgettable.”
The initial part of the conference consisted of business-focused
content to position and motivate the group for the rest of the year,
culminating in a thought-provoking talk delivered by Kate Richardson-Walsh,
captain of the England and GB women’s hockey teams for 13 years. The keynote
session charged up the audience with her captivating experiences of leadership,
team building, goal setting and high performance. Away from the sporting field
she also reflected on the importance of inclusive diversity.
With a subtle sporting theme throughout the agenda nodded to
the fact that DRPG is sponsoring the Birmingham 2022 Commonwealth Games, as an
official promotional event services provider. On Friday 15 July, DRPG released a
digital game, ‘OWN IT with Delicious Ore’ in association with its sponsored
athlete and Team GB boxer, Delicious Ore, along with the Birmingham 2022 Games.
DRPG producer for this year’s company conference, Ishta
Nyakoojo said: “The conference showcased a variety of internal initiatives that
are managed by our people, for our people. From a sustainability stand
activation where the team could do something to give back to local communities,
to a ‘cool-folk’ roof terrace full of colourful photo opportunities with the
reminder that we’re all creatives if we put our minds to it. It was an amazing
showcase of the company culture here at DRPG.”
A desire to travel led Holly Patrick to the business meetings and events world and she’s never looked back. Holly takes a particular interest in event sustainability and creating a diverse and inclusive industry. When she’s not working, she can be found rolling skating along Brighton seafront listening to an eclectic playlist, featuring the likes of Patti Smith, Sean Paul, and Arooj Aftab.