Experiential agency OrangeDoor has achieved B Corp Certification - confirming its commitment to purposeful change and creating a more sustainable
and positive future.
B
Corp is awarded to operations that meet high standards of social and
environmental performance, accountability, and transparency on factors from
employee benefits and charitable giving to supply chain practices and input
materials. They must demonstrate high social and environmental performance,
change the corporate governance structure to be accountable, and exhibit
transparency by allowing information about performance to be publicly available.
Elizabeth
Heron, OrangeDoor CEO and founder, said: “We are unbelievably proud to have achieved
B Corp Certification. We believe it is one of the most important initiatives of
our lifetime and is built on the simple fact that business impacts on, and
serves, more than just shareholders – it has an equal responsibility to the
community and to the planet. We will use it as a framework to power our
business behaviours and as a force for good. It will enable us to connect our
values to real action. But more importantly it will help us create a kinder approach
to our people and partners."
To
achieve the status OrangeDoor reviewed its people’s
personal values and drivers and expanded its employee-focused approach
to implement new practices. It
also explored additional ways to educate and support its partners, such as modernising company policies, building
a more collaborative and supportive culture, and introducing employee focused
working and wellbeing practices.
OrangeDoor now measures 195 KPIs within 26 impact topics in six
impact areas: governance, workers, community, customers, disclosures,
environment.