Sustainable
event organisation, Positive Impact, is urging event professionals to post,
share and pledge as part of the United Nation’s #FlipTheScript Campaign.
Positive
Impact has joined forces with the UN SDG Action Campaign to mobilise millions
to take critical action on the Sustainable Development Goals.
Positive
Impact’s role as a Global Week to #Act4SDGs mobilising partner provides an
opportunity for events to be recognised as amplifying ways to advance the
Sustainable Development Goals. Event professionals are encouraged to
post, share and pledge their actions, and talk about how they flip the script
for a more sustainable world.
The
#FlipTheScript campaign was launched to show that change is possible when the
industry works together. The campaign's mobilisation moment, the Global Week to
#Act4SDGs, will take place from 16 to 25 September, during the UN General
Assembly debate.
Photo Credit: Positive ImpactUN SDG Action Campaign director, Marina Ponti, said the time is now
for all stakeholders – organisations and individuals alike – to come together
in solidarity.
“In these challenging times for the world, the power is in our
hands to flip the script on climate, justice and peace - which means re-writing
the narrative and reclaiming our future. A future with people and planet in
focus. The UN SDG Action Campaign and its partners have shown that we are
stronger together as we can mobilize millions of people to bring about positive
change.”
To #FlipTheScript, the UN SDG Action Campaign calls for a journey
of advocacy and action. Taking action means behaviour change at all levels,
transforming the way things are done to implement the change. Changing the
narrative from events creating waste to events creating opportunities. Event
professionals can play a part in creating that change in three simple steps,
beginning with sharing a #FlipTheScript graphic which illustrates how easy and
impactful changing the narrative can be.
Next, post a picture of your event's positive impact on social
media using the hashtags #eventscreatechange #shareapositiveimpact,
#FlipTheScript and #Act4SDGs. Positive Impacts can use these posts to capture
and share your solutions with the global UN SDG Action community.
If you’re unsure whether your example of positive impact fits the
bill, check out the other solutions in the Share a Positive Impact library.
To stay up to date with how you and your organisation can make a
difference, you can pledge to be a Positive Impact ambassador. Ambassadors are
supported with materials from collaborations with UN bodies, to lead the
transformation of the event sector. Over the last 12 months, over 1700
ambassadors have received resources to advance climate, justice and peace
commitments.
Find out more about the UN SDG Action Campaign’s #FlipTheScript
campaign here.
A desire to travel led Holly Patrick to the business meetings and events world and she’s never looked back. Holly takes a particular interest in event sustainability and creating a diverse and inclusive industry. When she’s not working, she can be found rolling skating along Brighton seafront listening to an eclectic playlist, featuring the likes of Patti Smith, Sean Paul, and Arooj Aftab.
