Eventbrite has opened up its platform, making its ticketing and marketing tools available to everyone for free.
Eventbrite says that the move is aimed at 'democratising' event publishing and promotion by putting more
control in the hands of organisers - with no organiser fees. The change means that Eventbrite now offers unlimited
event publishing and promotion at no cost, with reduced Pro Plan fees, and
a timed entry feature coming soon.
“By making our platform and tools available to
everyone, our goal is to help organisers connect with more people and propel
the success of their events,” said Julia
Hartz, co-founder, CEO and executive chair of Eventbrite.
“When you use Eventbrite, you’re getting access to a comprehensive suite of tools that are both powerful and easy to use, all designed to help you connect with new audiences and engage your community. We’re here to make the process from idea-to-execution as smooth and cost-effective as possible.”
Eventbrite is
allowing event organisers to publish and promote unlimited events and tickets
with no organiser fees, while also giving them full access to its entire suite
of ticketing and marketing resources. This includes tools for creating,
managing, and tracking social ads and email campaigns, plus the ability to send
up to 250 marketing emails daily.
Ticketing fees will still apply; organisers can choose to cover these
fees themselves or pass them on to attendees.
In addition,
a new timed entry feature aims to simplify event entry and make managing crowds
easier by enabling organisers to create multiple daily time slots for their
events. Launching soon for US organisers and gradually expanding to
international markets, this customisable tool is aimed at improving event flow and offering
attendees a smoother, more enjoyable experience.
