Cvent aims to reimagine virtual events with new offering

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The launch of the Cvent Studio aims to help event planners and marketers to reimagine the production levels of their events.

Launched by event tech provider Cvent, the Cvent Studio is a video capture and production solution built for virtual and hybrid events.

Planners using the platform will be able to pre-build each segment of their webinar or broadcast before going live, and leverage presenter tools to deliver live or pre-recorded video.

The Cvent Studio is currently available now through Cvent Professional Services and will be available later in 2021 as an integrated component of the Cvent Attendee Hub.

“As we forge ahead into this new events landscape where webinars and other virtual events are becoming mainstream, event professionals are taking on the role of event technologists and producers for employee town halls, webinars, virtual, and hybrid experiences of all shapes and sizes,” Cvent vice president of product management, McNeel Keenan said.

“To maximise live engagement with these audiences and drive ROI, event planners and marketers need to reimagine the production levels of their events, especially when it comes to video content and delivery. With the release of Cvent Studio, organisations will have access to a suite of easy-to-use production tools that can up-level their content and are available as part of our robust Cvent event marketing and management platform."

Holly Patrick
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Holly Patrick
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A desire to travel led Holly Patrick to the business meetings and events world and she’s never looked back. Holly takes a particular interest in event sustainability and creating a diverse and inclusive industry. When she’s not working, she can be found rolling skating along Brighton seafront listening to an eclectic playlist, featuring the likes of Patti Smith, Sean Paul, and Arooj Aftab.

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