Ben Goedegebuure, chief global strategy officer at Maritz, has been awarded the
2025 Joint Meetings Industry Council (JMIC) Profile & Power Award.
The award is in recognition of Goedegebuure's exceptional leadership,
strategic influence, and long-standing contributions to the global business
events sector.
With an extensive career covering venues, associations,
international conferences, and global corporate strategy, Goedegebuure has
established himself as one of the industry’s most respected voices. His work
reflects a deep commitment to positioning business events as powerful enablers
of economic development, knowledge exchange, societal progress, and global
collaboration.
In his current role at Maritz, Goedegebuure leads key
initiatives across global strategy, sustainability, diversity, equity and
inclusion (DEI), accessibility, and international client engagement. His
ability to translate strategic priorities into practical frameworks has
significantly advanced industry understanding of sustainability and inclusive
event design.
Throughout his career, he has held numerous leadership and
advisory positions within major global associations, including ICCA, PCMA, MPI,
ICE, Eventia, and the Events Industry Council.
“Ben’s impact on our industry
extends far beyond organisational boundaries,” said James Rees, president of
JMIC. “His vision for a more sustainable, inclusive, and strategically aligned
events ecosystem has been felt globally. This award recognises both his
outstanding professional achievements and his unwavering commitment to
advancing the role of business events as catalysts for innovation and positive
societal change.”
