Opus Agency, a global experience
agency and member of The Opus Group network, has announced the hiring of Matt
Culverhouse as director of strategic accounts and growth for the Europe, Middle
East, and Northern Africa markets.
Culverhouse will lead the strategic growth efforts for Opus's London-based team. His professional journey has taken him around the
world, having worked on six continents with global brands like Citrix, Genesys,
Oracle, and LinkedIn. His new role leverages his global perspective, planning
expertise, and commitment to excellence.
“Opus Agency works with world-shaping brands, and there is
untapped market potential across London and the EMEA region,” said Culverhouse. “I
am passionate about delivering world-class experiences and eager to help our
clients drive deeper success in the EMEA marketplace and broader impact around
the globe. What I love about this industry is simple: success and impact start
at the human level, a person connecting with another person. Every relationship
truly matters to me, and I’m excited to carry that focus into my new role.”
Culverhouse brings expertise from various hospitality,
operations, and events positions at Gemini Event Services, numerous
international hotel chains, and, most recently, as director of client services
and operations at TEN6 Creative.
“As we scale success for our global clients and enable our
EMEA-based clients to capture new opportunities, Matt will immediately become a
valued partner to these brands,” said Brent Turner, EVP of strategy and solutions at Opus Agency.
“Matt’s new role is a key pillar of the potential we will deliver to our
clients.”