Global agency emc3 has partnered with My Venue Assistant
(MYVA) to help it meet growing demand from clients for expert venue support
while broadening its service offering.
The agency said it was enlisting specialist support through
MYVA, a personalised venue sourcing service founded by Kitty Small, after experiencing
a ‘significant increase’ in venue sourcing requests for a wide range of events –
from brand activations to large conferences - hosting 20 to over 24,000
attendees.
Lee-Anne Caldwell, managing director at emc3, said: “As a
dedicated specialist with brilliant relationships across the industry, MYVA
will help us continue to deliver unforgettable experiences in the right
spaces.”
MYVA founder Kitty Small said she had always admired emc3’s
creativity and commitment to delivering ‘incredible experiences’.
She added: “We share the same values when it comes to
delivering a quality service, and I’m looking forward to supporting their
impressive roster of global clients. It’s a great opportunity to combine forces
and bring even more value to every brief.”
Emc3 said the partnership was part of its wider growth strategy
to evolve its end-to-end offering, providing clients who include HP, Microsoft,
Google and TikTok with ‘best in class services’ including design, production,
content and venue sourcing.
The move will also allow MYVA to grow its client base and
build insight through ongoing work with existing clients, partners, and
agencies including Thomson Reuters, Tucana, VISIT FLORIDA, GoCrisp, BVA BDRC,
and others across the fintech, HR, and gaming sectors.
