Trade association beam has appointed Jess Brabant Consulting
as its agency engagement partner to help strengthen relationships across the
agency community.
It is hoped the move will both increase awareness of the
association, which represents businesses within the events, accommodation, and
meetings industry among event agencies, while also ensuring agencies are represented
within industry conversations.
Beam chair David Tremmil, said giving agencies a strong
voice was ‘essential to maintaining a balanced and representative membership.’
He said: "Agencies are a vital part of the business events
industry, connecting clients, venues, destinations and suppliers while driving
innovation and delivering exceptional experiences.
“Jess's appointment demonstrates our commitment to
supporting and growing this important community, creating opportunities for
greater collaboration, knowledge sharing and collective success across the
industry."
Brabant will work alongside beam’s membership directors Julie
Shorrock and Ryan Brierley-Doyle to help support community growth and ensure
the sector’s evolving needs are reflected within beam's activities and
initiatives.
Shorrock said: "Agencies are an integral part of our
industry ecosystem, and we want to ensure their voices, challenges and
successes are reflected within beam. While we have a highly engaged agency
membership, we know there are many more agencies across the sector that could
benefit from being part of the conversations and professional development
opportunities the association provides.”
Brabant, who has a strong background in business development
and relationship management, having worked at NEC Group and Switch Management,
said she was looking forward to engaging agencies across the sector to understand
their priorities.
She said: "Throughout
my career, I've seen first-hand the value of strong professional communities
and the opportunities they create for collaboration and business growth.”
