Strategy

“Don't be funny, be human” - five top tips for using humour in businessJune 13, 2025“Don't be funny, be human” - five top tips for using humour in businessComedian and comedy writer Beth Sherman shares her top tips for using humour in business to aid connection, persuasion and impact ahead of her appearance at The Meetings Show 2025.food beverage June 13, 2025Events in hotels and hybrid meetings in decline, finds IACC reportHowever, the importance of food and beverage is on the rise, according to the 10th anniversary Meeting Room of the Future report.Events 'crucial' part of London's economic strategy, says deputy mayorMay 21, 2025Events 'crucial' part of London's economic strategy, says deputy mayorLondon's economic strategy now recognises meetings and events as crucial, according to deputy mayor for business Howard Dawber.WhatsApp Icon Adobe StockMay 19, 2025In their pocket, on their radar: event engagement with WhatsAppEvent organisers can enhance attendee engagement and sponsor value using WhatsApp Business API by providing real-time updates, hosting interactive quizzes, managing waitlists, running competitions, and facilitating sponsor communication.How to ace social mediaMay 13, 2025Be authentic, be consistent - and don't worry too much: how to get socials rightFrom post-event ripples to LinkedIn triumphs, social media is an essential part of every event planner's toolbox. Chloe Richardson, content lead at the Event Leaders Exchange and social media wizard, reveals how to master the platforms and make your social media mark...julie shoprrcMay 13, 2025Beam Finance Forum to address cybercrime and financial resilienceBeam's Finance Forum on Monday 9 June will focus on cybercrime and financial resilience, featuring industry experts discussing AI-driven fraud, cyber liability, and financial strategies.millennial businessMay 12, 2025Events are main reason for Millennials and Gen Zs to take business tripsEvents are the most common reason for Millennial and Gen Z workers to take business trips, according to new data from Corporate Travel Management (CTM).  beam studentsMay 7, 2025Redefining success: event students seek growth over brand prestigeEvent students prioritise learning opportunities, mentorship, and workplace diversity over brand prestige, beam members heard in Manchester.recruitmentApril 28, 2025'Employers that cling to rigid schedules will be left behind'Senior recruitment specialist Robert Kenward shares his latest insights into the shifting recruitment landscape, based on conversations with agency owners, hiring managers and senior industry leaders across the events and experiential sectors.The importance of storytelling in event designMarch 18, 2025The importance of storytelling in event designSub heading summaryShow More
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