Holly Patrick

Holly Patrick

Maternity Leave

A desire to travel led Holly Patrick to the business meetings and events world and she’s never looked back. Holly takes a particular interest in event sustainability and creating a diverse and inclusive industry. When she’s not working, she can be found rolling skating along Brighton seafront listening to an eclectic playlist, featuring the likes of Patti Smith, Sean Paul, and Arooj Aftab.

The Latest From Holly Patrick

Be honest about time frames and prices, says M&IT's secret supplierAugust 17, 2020Be honest about time frames and prices, says M&IT's secret supplierBy Holly PatrickHere’s a question posed recently on LinkedIn by the head of events commercial for Gray...Agency pitch: George P. Johnson talks new tricksAugust 14, 2020Agency pitch: George P. Johnson talks new tricksBy Holly PatrickIn this age of fast turnarounds and lightning-speed career moves in the events industry, longevity at...Influencer marketing set to be the next big thing, apparentlyAugust 12, 2020Influencer marketing set to be the next big thing, apparentlyBy Holly PatrickInfluencer marketing is set to be the Next Big Thing for the meetings and incentive sector. But what...Waste not, want not: tackling food waste in the industryAugust 11, 2020Waste not, want not: tackling food waste in the industryBy Holly PatrickThe UK produces an estimated 9.5 million tonnes of food waste each year, according to food waste...Ascot Racecourse is on the national hunt for business eventsAugust 10, 2020Ascot Racecourse is on the national hunt for business eventsBy Holly PatrickWindsor-based Ascot Racecourse has announced non-race-day events can resume at the venue....‘In a post‐Covid‐19 era, safety is the new loyalty’ says ACE TravelAugust 6, 2020‘In a post‐Covid‐19 era, safety is the new loyalty’ says ACE TravelBy Holly PatrickSarah Wilson, CEO at business travel management agency, ACE Travel chats to M&IT about what planners...Stress Matters boost wellbeing awareness with #MHFAEveryEventAugust 6, 2020Stress Matters boost wellbeing awareness with #MHFAEveryEventBy Holly PatrickStress Matters, the event industry workplace wellbeing organisation, has launched the #MHFAEveryEvent...Against all odds: the eventprofs launching a new agencyAugust 4, 2020Against all odds: the eventprofs launching a new agencyBy Holly PatrickYorkshire-based event professionals Katy Blackburn and Lucy Williams have launched a new events...EventWell and Eventologists partner for mental health supportAugust 3, 2020EventWell and Eventologists partner for mental health supportBy Holly PatrickEventWell, the event industry’s community and charitable social enterprise, has announced its new...How to define your event format and maximise its effectivenessJuly 31, 2020How to define your event format and maximise its effectivenessBy Holly Patrick"Online is not a simple replacement for the real thing," says JTB Communication Design's (JCD) Kazuto...Testing testing: Emirates Old Trafford shines light on future of live eventsJuly 31, 2020Testing testing: Emirates Old Trafford shines light on future of live eventsBy Holly PatrickAs the Test Match series between England and the West Indies drew to a close at the Emirates Old...BVEP launches survey to gauge reopening strategies for eventsJuly 30, 2020BVEP launches survey to gauge reopening strategies for eventsBy Holly PatrickThe Business Visits & Events Partnership (BVEP), the umbrella body for the UK’s events industry, has...Eventprofs: Nail the return to work with these three tipsJuly 27, 2020Eventprofs: Nail the return to work with these three tipsBy Holly PatrickBernadette Palombo, founder of Event Professionals Journal, shares three top tips to eliminate...Meetings Industry Association unveils trust and trace toolJuly 27, 2020Meetings Industry Association unveils trust and trace toolBy Holly PatrickThe Meetings Industry Association (mia) has launched a tool for venues to better manage delegates’...The Meetings Show reveals details of 2020 hybrid eventJuly 24, 2020The Meetings Show reveals details of 2020 hybrid eventBy Holly PatrickThe Meetings Show has unveiled plans for its 2020 hybrid show, following the government's announcement...IACC launches strategies and advice guide on reopening venuesJuly 22, 2020IACC launches strategies and advice guide on reopening venuesBy Holly PatrickGlobal venues representation association, IACC, has launched its ‘Critical Pathway to Re-opening’...Industry bodies launch All Secure Standard for business eventsJuly 22, 2020Industry bodies launch All Secure Standard for business eventsBy Holly PatrickA trio of industry associations has launched guidance for exhibition, trade fairs, and consumer shows...‘What the accreditation?’ A guide to Covid-19 safety labelsJuly 22, 2020‘What the accreditation?’ A guide to Covid-19 safety labelsBy Holly PatrickThe lack of standardised Covid-19 safety procedures from the UK government for planners and venues has...New agency BLACK BOOK branches into venue findingJuly 21, 2020New agency BLACK BOOK branches into venue findingBy Holly PatrickBLACK BOOK, a new boutique events agency, has announced the launch of its venue finding service....Tories to hold party conference in Birmingham up to 2026July 20, 2020Tories to hold party conference in Birmingham up to 2026By Holly PatrickThe Conservative Party has announced three of its next six annual party conferences will take place in...Load More from Holly Patrick
Industry coalition urges ministers to reverse VisitBritain business events funding cuts
Operations
Travel managers increasingly taking on meetings responsibilities, new research finds
Operations
UK meetings sector surges to £22.5bn as event volumes hit post-pandemic high
Marketing
Consultancy from isla CMO to help event brands turn marketing into growth
Personal Development
Funding opens 500 pathways into industry for young people
More
Agencies
New industry body targets stronger agency-supplier partnerships
People
Paul Black exits VisitBritain as business events team faces cuts
Watch
'We need to get our house in order'
Destinations
London retains top spot on Cvent best destinations list
News
Katherine Ryan to host M&IT Awards 2026

Latest Magazine

Northstar Cvent Meetings Industry PULSE Survey EMEA Q1 2026
Northstar Cvent Meetings Industry PULSE Survey EMEA Q1 2026
Global unrest forces planner caution   The latest Northstar Meetings Group/Cvent PULSE Survey (EMEA) shows geopolitical tension is making planners less optimistic, even as operational challenges ease.
Read more