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Analysis News
September 15, 2026
Beyond ROI: can we measure what an event does to people?
A new festival is asking attendees whether exposure to different ideas and perspectives has changed their outlook. Should we follow its lead?
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June 10, 2025
Life beyond London: is leaving the capital the latest event trend?
After nearly 50 years, the BRIT Awards are leaving London for Manchester. It’s not quite the ravens leaving the Tower, but it does feel emblematic of a wider trend.
March 27, 2025
'It's done nothing': Eventprofs blast lack of support in spring statement
Event professionals criticised the government’s spring statement for lacking sector-specific support, warning it could harm economic growth and the events industry.
March 14, 2025
Trump 2.0: “I don't think our industry will come away unscathed”
Eventprofs react to the first few weeks of Trump's second term
January 28, 2025
Why the office dog won't cut it anymore - and other key 2025 trends
Senior recruitment specialist Robert Kenward shares his analysis of the latest recruitment trends that shaped the final quarter of 2024 - and offers his key forecasts for 2025
January 17, 2025
Three months to plan - what eventprofs need to know ahead of budget changes
Allpoints and Elevate founder Max Fellows takes a deep dive on what the latest budget means for the UK creative and events sector - and what event professionals need to do before the changes hit in April
December 9, 2024
Turbulent times: how eventprofs can get ahead of the weather
Unexpected transportation issues can throw a spanner into meeting plans, and travel turbulence - actual and metaphorical - is only expected to get worse as climate changes.
November 22, 2024
Sector in danger of turning its back on sustainability, says report
The IBTM World Trends Report warns that the events sector risks neglecting sustainability pressures and highlights the importance of diverse talent.
November 14, 2024
Confidence high despite uncertainty over government support, MIA Insights reveal
The MIA Insights report shows high confidence in the sector, with rising event budgets and increased international enquiries, despite limited government support and concerns over new employment legislation.
October 31, 2024
'The government doesn't understand events': mixed reaction to budget
Eventprofs have had a mixed reaction to the budget, with one business owner claiming that the new government "doesn't understand or value" the sector.
October 11, 2024
"It's not okay that eight weeks of the year are lost productivity"
Recruitment specialist Robert Kenward shares his latest quarterly report on recruitment trends for the fourth quarter of 2024.
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