Opinion

changing mind

September 15, 2026Beyond ROI: can we measure what an event does to people?A new festival is asking attendees whether exposure to different ideas and perspectives has changed their outlook. Should we follow its lead?Read More

alcoholfree

March 31, 2025Mindful consumption - catering to modern preferencesNatacha Allen, head of commercial events at the Royal College of Physicians, on the changing attitudes to alcohol at events.

The importance of storytelling in event design

March 18, 2025The importance of storytelling in event designSub heading summary

International Women's Day: ‘We can’t wait 133 years for gender parity’

March 7, 2025International Women's Day: ‘We can’t wait 133 years for gender parity’At the current rate of progress, it will take until 2158, which is roughly five generations from now, to reach full gender parity, according to data from the World Economic Forum.

agentic ai

February 24, 2025‘ChatGPT on steroids!’ Is agentic AI the future of event planning?In this new AI column, Hire Space co-founder Edward Poland takes a look at the rise of agentic AI - and the huge potential for event planners.

The Meeting Room: 'Done badly, DEI can do more harm than good'

January 31, 2025The Meeting Room: 'Done badly, DEI can do more harm than good'James and Holly discuss the potential negative impacts of poorly implemented DEI, and predictions for AI and budget changes in 2025.

"We're feeling far more positive than we have for a long time"

January 27, 2025"We're feeling far more positive than we have for a long time"One of the UK’s biggest agencies, BCD Meetings & Events is in the midst of its first three-year plan since 2019 as it gets back to longer-term strategy and planning post-pandemic. We caught up with UK managing director Helen McCabe to talk everything from procurement and client expectations to RFPs, AI, and mergers and acquisitions.

adult playing

December 5, 2024Playing with purpose: how gamification can make your events more impactfulAmy Weir, marketing executive at Broadsword, explores how play holds your audience’s attention, encourages participation and networking, and improves learning.

staircase gowns graduation

December 3, 2024Why graduations have become big businessRhiannon Thomas, head of sales and marketing at historic London venue Central Hall Westminster, explores the growth in demand and frequency of graduation ceremonies.

Sustainability: why incremental change has the biggest impact

November 28, 2024Sustainability: why incremental change has the biggest impactSustainability isn't about perfection but rather incremental progress, says Peter Trapnell, sustainability champion and creative services director, TRO. Here he explains why small, meaningful, changes help ensure that sustainability becomes more than just a theoretical concept.

supplier sounds off nov 24

November 15, 2024Supplier sounds off: 'All these people who think they're influential: they ain’t'Supplier sounds off: 'All these people who think they're influential: they ain’t'Show More

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